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1 gimmickry
nounadvertising gimmickry — Werbetricks od. -gags
* * *gim·mick·ry[ˈgɪmɪkri]* * *['gImIkrɪ]nEffekthascherei f; (in advertising, sales) Gags pl; (= gadgetry) Spielereien pl* * ** * *nounadvertising gimmickry — Werbetricks od. -gags
* * *n.Mätzchen - n. -
2 трюк
муж. (в разных значениях) trick;
sleight-of-hand;
stunt разг.;
(неожиданный) feat акробатический трюкм. trick, stunt;
перен. тж. ruse, dodge;
акробатический ~ acrobatic feat;
рекламный ~ advertising gimmick;
sales play;
(marketing) hype;
~ профессии trick of the trade;
~, основанный на ловкости conjuring trick;
это старый-престарый ~, а до сих пор срабатывает it`s the oldest trick in the book - but it still works;
~ач м. кино stuntman, stand-in;
~ачество с. разг.
1. stunting;
2. (в искусстве) gimmickry;
3. (в политике) political exercise/manoeuvre.
См. также в других словарях:
gimmickry — gim·mick·ry || gɪmɪkrɪ n. use of tricks in advertising; use of gimmicks … English contemporary dictionary
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gimmick — gim|mick [ˈgımık] n informal a trick or something unusual that you do to make people notice someone or something used to show disapproval →↑stunt ▪ advertising gimmicks >gimmicky adj >gimmickry n [U] … Dictionary of contemporary English
gimmick — noun (C) informal 1 a trick or an object that makes you notice a product and want to buy it: advertising gimmicks 2 something unusual that someone does to make people notice them gimmicky adjective gimmickry noun (U) … Longman dictionary of contemporary English
